How To Build A Digital Brand *Class starts January 2016!
Everything you need to know about building a brand online using tools, tips and tricks to make it easy.
This online boot camp will help bring you u-to-date with the latest digital media and social media strategies to improve your business and personal brand. Through relevant exercises, you’ll explore the major platforms and obtain guidance in the process. Each module provides hands-on opportunities for building the strategic skills and mindset to enhance your digital brand and boost your marketing reach.
Why you should attend
- Evaluate your brand’s digital footprint to find target clients
- Improve postings and polish your online profiles
- Manage your digital brand from both a personal and a business perspective
- Create a powerful personal or company page that has an impact on social media
- Identify and follow influencers pertinent to your brand to expand and learn how to connect with them
- Explore how different search and digital ads improve search engine marketing
- Experiment with tools that allow you to manage messaging, teams, and analytics
Highlights
The program provides an overview of the latest and best practices, digital marketing tools, and social media platforms:
- YouTube
- Hootsuite
- Digital Advertising
- Google Adwords and Google Analytics
Who should enroll
This boot camp is ideal for professionals and business owners who want to:
- Stay on top of the ongoing changes in digital and social media marketing
- Understand the role a “personal brand” plays in their company’s success
- Implement new strategies to improve customer interaction with their brand
- Learn how social and digital media can drive more business to their website for more business
Your Instructor
Brittany Benson is a solid professional with a robust passion for hard work and helping others. The North Carolina native went on to make Atlanta her home, and there she continues to build all of her ventures, including The Branding Bar. With her company she shapes and molds the careers of rising and established clientele, with a strong focus on helping entrepreneurs. Brittany received her B.A. from North Carolina Central University, with a concentration in Mass Communications. She also gained her Master’s degree in Marketing Management from Strayer University. She has garnered plenty of positive attention because of her unyielding work ethic, professionalism, and pleasant personality.
“My motivation comes from wanting the best life possible for myself, and knowing that I can achieve anything if I am persistent, and put my energy into whatever I’m working on, “ states Brittany. In the future she plans on having The Branding Bar as nationally recognized agency. She’s also plans to host business seminars and expos that will give dreamers and business owners the chance to have information at their disposable, to help them reach their highest level with their ideas and companies. For Brittany success is measured by how many people you also help find it. Even with all the roles she plays, Brittany Benson never loses sight of her most important one, which is to always remain true to who she is.